Full Job Description
Join Our Dynamic Team at Amazon
Amazon, the world leader in e-commerce and cloud computing, is looking for a passionate and innovative Digital Content Strategist to join our expanding marketing team in Union City, Georgia. In this vital role, you will be responsible for developing and executing content strategies that engage our customers, enhance brand awareness, and drive conversion rates.
The Role
As a Digital Content Strategist at Amazon, you will play a key role in shaping our content across various channels. Your creativity and analytical skills will be essential as you strategize and implement content that aligns with Amazon’s mission of being Earth’s most customer-centric company.
Key Responsibilities
- Develop and execute a comprehensive digital content strategy that aligns with business objectives and enhances customer engagement.
- Conduct thorough market research and audience analysis to understand customer preferences and needs.
- Create, edit, and publish high-quality content for websites, social media platforms, blogs, and other digital channels.
- Collaborate with cross-functional teams, including product management, UX/UI design, and sales, to deliver cohesive messaging across all platforms.
- Optimize content for SEO based on keyword research, utilizing analytical tools to measure performance and make data-driven decisions.
- Monitor industry trends and competitor landscape to ensure the content strategy remains relevant and effective.
- Manage content calendars and timelines to ensure timely delivery of content projects.
- Engage and work closely with influencers and brand ambassadors to amplify content reach.
- Utilize advanced analytics tools to track content performance and implement optimizations based on findings.
- Train and mentor junior team members to foster a culture of continuous improvement within the content team.
Qualifications
The ideal candidate will have a blend of creativity, analytical skills, and a deep understanding of digital marketing channels.
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum of 3-5 years of experience as a digital content strategist or a similar role.
- Proven track record of developing and executing successful content strategies.
- Strong portfolio demonstrating experience in different types of content formats.
- Expertise in SEO best practices and tools (e.g., Google Analytics, SEMrush).
- Exceptional writing and editing skills, with a keen eye for detail.
- Ability to work under pressure in a fast-paced environment and to handle multiple projects simultaneously.
- Strong interpersonal skills and the ability to collaborate effectively with team members and stakeholders.
- Knowledge of content management systems (CMS) and basic HTML coding is a plus.
Why Join Amazon?
At Amazon, we value innovation and aim to deliver the best experience to our customers. Here are some of the benefits of working with us:
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance plans.
- 401(k) plan with company match to help you save for the future.
- Paid time off and generous holiday schedule.
- Opportunities for professional growth and advancement across various departments.
- Access to cutting-edge technology and tools to drive your projects.
- A collaborative and diverse workplace culture that encourages creativity and diversity of thought.
How to Apply
If you are a results-driven individual who thrives on crafting engaging and effective content to enhance customer experience, we want to hear from you! Join our team for an exciting career as a Digital Content Strategist and play a pivotal role in shaping the future of digital marketing at Amazon.
Visit our careers page to submit your application today. We are eager to welcome innovative talent to our team!